Online Reputation Management: The 28 Day Challenge
We live in a world where your online reputation can be your strongest asset or your biggest liability. Where sales and marketing are actually better executed by employees with strong personal brands than by the brands themselves. A world where companies hire not based on resumes and cover letters, but on information they find online.
Online reputation management is becoming less of a competitive edge and more of a requirement for anyone looking to grow their business, get that dream job, or take their career to the next level.
Personal branding and online reputation management expert Ryan Erskine takes readers on a 28-day adventure to strategize, build, and maintain a powerful digital presence.
A quick read with a tangible sense of progress as you pick it up each day. I highly recommend to anybody looking to grow themselves, create a personal brand online, or educate themselves on building a company with a digital presence.
- Amazon Customer
By the end of 4 weeks, you’ll have:
• 1 SEO-friendly website all about you and your personal brand
• 4 on-brand articles that are worth sharing again and again
• 10 optimized social media profiles with a well-developed engagement strategy
• A fully defined strategy for your personal brand
• An in-depth look at link-building and landing articles on external publications
• Some nifty tools to help navigate the world of Online Reputation Management
• A powerful foundation of SEO-friendly web properties that will eventually improve your personal search results
• And much, much more.
Filled with industry secrets to scale your Twitter following, increase your blog traffic, and improve your search results, The 28 Day Challenge gives you the tools you need to succeed in the digital era.
Click here to get the eBook on Amazon!
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Or, feel free to tackle the challenge in your own time. You can find each day's activities below:
Intro: Welcome to the 28 Day Online Reputation Management Challenge
Week 1
Day 1: How to Build a Winning Strategy for Your Online Personal Brand
Day 2: How to Do Your Own Personal Brand Research
Day 3: How to Build A Personal Website, Step-by-Step
Day 4: The Anatomy of a SEO-Friendly Biography
Day 5: Putting the Finishing Touches on Your Website (Tips & Tricks)
Day 6: Optimize Your Social Media Profiles for Maximum SEO Value
Day 7: A Step by Step Guide to Create a Winning Content Strategy
Week 2
Day 8: How to Write Your First Blog Post
Day 9: How to Set Up Your Twitter From Scratch (The Right Way)
Day 10: An Expert Starter Guide to LinkedIn & Pinterest
Day 11: How to Breeze Through Your Social Media Activity, Effectively and Efficiently
Day 12: How to Use Canva to Transform Your Article Into a Killer Slideshow
Day 13: Tips for Writing Your 2nd Blog Post
Day 14: How to Organically Grow Your Twitter Following
Week 3
Day 15: How To Make A Great Infographic Without Any Design Skills
Day 16: Time for the Social Media Blitz!
Day 17: 9 Solid Ways to Repurpose Existing Blog Content Into New Media
Day 18: Time to Write Your 3rd Blog Post!
Day 19: How to Turn a Slideshow Into an Animated Video
Day 20: How to Make Custom Pinterest Pins on Canva
Day 21: How to Grow Your Instagram Following, Quickly and Organically
Week 4
Day 22: How to Get Published on Major Web Publications
Day 23: How to Get Organic Backlinks Using Your Existing Network
Day 24: How to Start Real Conversations Using Social Media Communities
Day 25: The Most Effective Paid Campaigns for Better Search Results
Day 26: How to Increase Blog Traffic
Day 27: 3 Ways to Get Influencers To Share Your Content
Day 28: Find Your Social Media Influencers & Make the Most of Them